Clearing Healthcare Hurdles and Building a Client Base

Clearing Healthcare Hurdles and Building a Client Base

In my last blog post I discussed the challenges digital health startups face when trying to sell to hospitals and health systems. In this post I suggest some ways to overcome the hurdles and succeed in building a client base. Startups need to be realistic about where...
Selling to digital to a hospital? Think like the CEO

Selling to digital to a hospital? Think like the CEO

The pathway to success for digital health startups is challenging. Hospitals are often looked at as the point of entry for digital startups. Trying to work with large hospitals can pose challenges for early stage start-ups for several reasons: 1) Hospitals often are a...
Lessons from Global Health Development: Insights from Four Change Models

Lessons from Global Health Development: Insights from Four Change Models

This is Part 3B of this three-part series. Part 3A briefly reviewed four change methods. This Part 3B compares them to elicit insights. Motivational Interviewing, Kotter’s 8-Step Model, Baldrige Communities of Excellence, and SEED-SCALE, reviewed in Part 3A, were...